Business Media International (SME & Entrepreneurship Magazine and SME100)

Apr 17, 2014

“With our former, country-specific web address, our visitors came primarily from the US and Malaysia. I think this was because of how search engines perceived and presented the site. When we moved to the ‘.asia’ address, we saw a change in our audience straight away. We now have people visiting us from across the region – from India, China, Indonesia, the Philippines and so on…”